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BIZTRACKS

BSA WIBERG to Distribute Wenda Ingredients’ Products in Canada

By Food Safety Magazine Editorial Team
Wenda Ingredients logo
October 18, 2024

Wenda Ingredients has announced a new partnership with BSA WIBERG, which will now serve as the exclusive distributor of Wenda Ingredients’ functional ingredient products in Canada.

BSA WIBERG will distribute Wenda Ingredients products like SafePlate and NatureBind, catering to baking, meat, poultry, and other food sectors. The collaboration will give Canadian food manufacturers access to Wenda Ingredients’ solutions for natural curing, yield and texture improvement, shelf-life extension, color retention, and pathogen control.

BSA WIBERG's Canadian sales teams are located in Montreal, Oakville, and Vancouver.

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KEYWORDS: partnership Wenda Ingredients

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The Food Safety Magazine editorial team comprises Bailee Henderson, Director of Content Strategy and news editor ✉, and Adrienne Blume, M.A., Director of Editorial and Industry Engagement.

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