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Massachusetts-Based Adult Beverage Alliance Forms to Advocate for Responsible State Regulation of CBD/THC Drinks

By Food Safety Magazine Editorial Team
person pouring pink thc beverage into a glass

Image credit: Kym MacKinnon via Unsplash

April 1, 2024

A new nonprofit organization called the Adult Beverage Alliance (ABA) has been formed in Massachusetts with the goal of advocating for responsible state-level regulation of drinks containing hemp-derived cannabidiol (CBD) and tetrahydrocannabinol (THC).

ABA aims to work cohesively with state legislature and other stakeholders to enact effective rules that will clarify uncertainties in existing laws and set structured regulations to guide industry towards responsible growth while ensuring consumer protection. Through constructive dialogue and active collaboration, the ABA aims to create a regulatory framework that will ensure consumer safety, promote industry growth and eliminate any ambiguities present in the existing laws.

The alliance includes industry leading distributors: Atlantic Beverage Distributors and Craft Collective and manufacturers BLNCD, Cann, Cantrip, Cheech & Chong, Foundry Nation, Good Feels, Mary Jones, Nantucket LongBird, North, Wynk, among others. ABA is actively inviting all interested parties in the hemp beverage industry to join its coalition.

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KEYWORDS: cannabis CBD thc

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The Food Safety Magazine editorial team comprises Bailee Henderson, Director of Content Strategy and news editor ✉, and Adrienne Blume, M.A., Director of Editorial and Industry Engagement.

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