PURE Bioscience, Inc. has announced that it has received an Acknowledgement Letter from the U.S. Food and Drug Administration (FDA) for its Food Contact Notification for Silver Dihydrogen Citrate (SDC) as a spray or dip on processed fruits and vegetables stating that its submission is complete and setting an effective date of January 2016.
"Receiving the FDA's Acknowledgement Letter is an important step forward in our path toward regulatory approval, and we continue to target making the powerful SDC food safety solution available to the produce processing market in the first calendar quarter of 2016. The timing is especially significant given the recent foodborne illness outbreaks in the news tied to fresh processed produce.” says Hank R. Lambert, CEO of PURE.
"With this produce processing Acknowledgement Letter following on the heels of our October receipt of the raw poultry processing Acknowledgement Letter, we are now 'full speed ahead' in preparing for a calendar Q1 sales launch of PURE Control into both of these lucrative markets. The raw poultry market opportunity is estimated to be in excess of $350 million and the processed produce opportunity is estimated to exceed $300 million. It is our long term goal to capture a significant share, at least 10 percent, of those markets," concluded Lambert.
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