Food Safety
search
cart
facebook twitter linkedin
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Food Safety
  • NEWS
    • Latest News
    • White Papers
  • PRODUCTS
  • TOPICS
    • Contamination Control
    • Food Types
    • Management
    • Process Control
    • Regulatory
    • Sanitation
    • Supply Chain
    • Testing and Analysis
  • PODCAST
  • EXCLUSIVES
    • Food Safety Five Newsreel
    • eBooks
    • FSM Distinguished Service Award
    • Interactive Product Spotlights
    • Videos
  • BUYER'S GUIDE
  • MORE
    • ENEWSLETTER >
      • Archive Issues
      • Subscribe to eNews
    • Store
    • Sponsor Insights
  • WEBINARS
  • FOOD SAFETY SUMMIT
  • EMAG
    • eMagazine
    • Archive Issues
    • Editorial Advisory Board
    • Contact
    • Advertise
  • SIGN UP!

HPP

Universal Pure Survey: Food safety helps drive increase of HPP

Consumer demand for fresh food is leading to an increased role for High Pressure Processing.

By Crystal Lindell
HPP
A growing number of producers and retailers are more familiar with HPP (pictured here) than ever before - from 60 percent in 2016 to 77 percent (producers) and 74 percent (retailers) last year, according to a Universal Pure Survey. Source: Universal Pure.
March 22, 2018

As demand for fresh food grows, more retailers are stocking their shelves with foods and beverages that have been high pressure processed (HPP) to help ensure food safety, food quality, and eliminate food waste, according to a new survey.

A whopping 85 percent of retailers say their companies are affected by the fresh food demand, and 78 percent go so far as to say they’re favoring companies that produce fresh product options, the survey found. And, more than 60 percent of retailers say they’re stocking more refrigerated and fresh products, while 48 percent say they’re expanding their refrigerated section.

That’s good news for HPP, as a growing number of producers and retailers are more familiar with HPP than ever before ― from 60 percent in 2016’s survey to 77 percent (producers) and 74 percent (retailers) last year ― and see its benefit for eliminating pathogens, allowing cleaner food labels, enhancing taste and extending shelf life, according to the survey, commissioned by Universal Pure, the largest provider of HPP services globally.

“The survey results demonstrate that HPP is a preferred technology for food safety, food quality and shelf life,” says Mark A. Duffy, CEO of Universal Pure. “Consumers want better-for-you foods that are fresh, tasty, preservative-free and safe, and HPP can help deliver these results.”

High Pressure Processing uses cold temperatures and high pressure to improve food safety. It also helps ensure the quality, taste and texture of food products and extend their shelf life.

HPP has come into its own, according to the study. Notably, 78 percent of retailers have a favorable view of HPP, and 85 percent said the method of processing used by a food producer positively affects their decision to purchase a food and beverage product.

The survey measured and compared perceived advantages in food quality, food safety, and food waste with other types of pasteurization, including heat pasteurization, pulsed electric field radiation, ultraviolet radiation, and other processes. High pressure processing was favored by producers and retailers among other food processing methods on measures concerning food quality, food safety and food waste.

Other Survey Findings

HPP Favorability Grows

  • 81 percent of producers reported their companies are using HPP at some level compared to 60 percent last year.

  • HPP was favored by producers and retailers among other food processing methods on measures concerning food quality (67 percent), food safety (59 percent) and food waste (56 percent).

Shelf-Life Interest Expands

  • The biggest reason producers say they use HPP is for shelf-life extension (73 percent). That along with food safety benefits (63 percent), nutrient preservation (58 percent) and cleaner label enablement (54 percent) dwarf all other reasons. The 2016 survey found that food safety was the biggest reason.

  • 96 percent of retailers say they are more likely to purchase a product with a longer shelf life, while 94 percent of food producers say they could expand distribution range if their products had a longer shelf life.

Reducing Food Waste Is Important

  • 74 percent of retailers and 92 percent of producers say the issue of food waste is important to their companies.

About the Survey

The online survey was conducted by a third-party and commissioned by Universal Pure, the country’s largest HPP outsourcing service provider for food and beverage producers. The survey was completed in October 2017 and included food producers (80 percent) and food retailers (20 percent). This is the second year that the survey has been commissioned by Universal Pure.

 

 
KEYWORDS: high pressure processing (HPP)

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Crystal lindell author photo
Crystal Lindell worked primarily at daily newspapers before joining BNP Media in 2010. While here she has worked on Candy Industry Magazine, Food Engineering Magazine and Food Safety Strategies. She holds a master’s degree in public affairs reporting from the University of Illinois – Springfield and a bachelor’s degree in political science from Western Illinois University. And her favorite breakfast is a cup of espresso and Twix bar.

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • people holding baby chicks

    Serovar Differences Matter: Utility of Deep Serotyping in Broiler Production and Processing

    This article discusses the significance of Salmonella in...
    Methods
    By: Nikki Shariat Ph.D.
  • woman washing hands

    Building a Culture of Hygiene in the Food Processing Plant

    Everyone entering a food processing facility needs to...
    Food Prep/Handling
    By: Richard F. Stier, M.S.
  • graphical representation of earth over dirt

    Climate Change and Emerging Risks to Food Safety: Building Climate Resilience

    This article examines the multifaceted threats to food...
    Best Practices
    By: Maria Cristina Tirado Ph.D., D.V.M. and Shamini Albert Raj M.A.
Manage My Account
  • eMagazine Subscription
  • Subscribe to eNewsletter
  • Manage My Preferences
  • Website Registration
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Food Safety Magazine audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Food Safety Magazine or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • mold
    Sponsored byIFC

    Tackling Mold Remediation in Food Processing Plants

  • a worker in a food processing plant
    Sponsored byLPS® DETEX®

    How a Beverage Facility Improved Food Safety and Compliance with Detectable Packaging Solutions

  • Two men standing in a produce storage facility having a discussion.
    Sponsored byOrkin Commercial

    Staying Compliant With FSMA

Popular Stories

sunflower oil

Louisiana Passes ‘MAHA’ Bill Targeting More Than 40 Ingredients, Including Seed Oils, Dyes, Sweeteners

smoked salmon in oil

Study Shows Food Type Significantly Affects Listeria’s Ability to Survive Digestion, Cause Sickness

Justin Ransom and Denise Eblen

USDA-FSIS Announces Dr. Justin Ransom as New Administrator

Events

July 15, 2025

Hygienic Design Risk Management: Industry Challenges and Global Insights

Live: July 15, 2025 at 11:00 am EDT: From this webinar, attendees will learn the importance of hygienic design to ensure food safety and sanitation effectiveness.

July 22, 2025

Beyond the Binder: Digital Management of Food Safety

Live: July 22, 2025 at 3:00 pm EDT: During this webinar, attendees will learn best practices for the use of digital food safety management systems across industry and regulatory agencies.

August 7, 2025

Achieve Active Managerial Control of Major Risk Factors Using a Food Safety Management System

Live: August 7, 2025 at 2:00 pm EDT: From this webinar, attendees will learn about changes to the FDA Food Code, which now includes a requirement for FSMS. 

View All

Products

Global Food Safety Microbial Interventions and Molecular Advancements

Global Food Safety Microbial Interventions and Molecular Advancements

See More Products
Environmental Monitoring Excellence eBook

Related Articles

  • Food safety testing

    Regulations, recalls drive food safety testing market

    See More
  • HPP Seal

    Cold Pressure Council launches new HPP Consumer seal

    See More
  • kallon

    How the founder of Ifoods is using blockchain for food safety

    See More

Related Products

See More Products
  • 9781498721776.jpg

    Handbook of Food Processing: Food Safety, Quality, and Manufacturing Processes

  • 1444333348.jpg

    Handbook of Food Safety Engineering

  • 1119053595.jpg

    Food Safety for the 21st Century: Managing HACCP and Food Safety throughout the Global Supply Chain, 2E

See More Products

Events

View AllSubmit An Event
  • April 24, 2025

    How Compliance AI Agents Drive Food Quality and Safety

    On Demand: From this webinar, attendees will discover how AI agents enhance food safety and handle key compliance tasks.
View AllSubmit An Event

Related Directories

  • KLEANZ Food Safety Technologies

    KLEANZ Food Safety Technologies is proud to be the leader in software and services for the Food and Beverage industry. For over 30 years, we have ensured that our clients’ Food Safety, Sanitation Management, and Maintenance needs are satisfied and streamlined. We pride ourselves in helping our clients mitigate risk.
×

Never miss the latest news and trends driving the food safety industry

eNewsletter | Website | eMagazine

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • eNewsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing