Recall/Crisis Management

RSS

Companies must strive to include innovative communication strategies in their crisis management plans.

In the case of a food recall, a company’s food safety manager and its crisis communicator make up the most unlikely of duos. But don’t underestimate the importance of this team to your company’s ability to survive.

The Food Safety Modernization Act (FSMA) requires the U.S. Department of Health and Human Services to submit to Congress an annual report on the U.S. Food and Drug Administration’s exercise of its new mandatory recall authority.  

Outbreaks of foodborne illness illustrate how easily contaminated foods can have a broad health impact before public health authorities can identify and quarantine the source.

Companies and organizations in the food industry are taking steps to use social media to help respond to issues and prepare for crisis management.

Social media impacts both food safety and risk communication in today’s global food system.

Processors that have been producing pasteurized products and are considering introducing raw products to their product portfolios should weigh gains in profits with the much higher risks to the safety of their customers and the potential financial liability to their business.

Although Foster Farms avoided the harshest of the U.S. Department of Agriculture (USDA)’s enforcement measures by making immediate changes to its manufacturing practices, it did not recall its products. Find out why.  

With food scandals exposed in fast food chains, supermarkets and local businesses, concerns about the safety and hygiene of food is increasing.  

In general, food producers usually think of risk as the potential for undesirable consequences. But an optimistic attitude towards risk can be beneficial in terms of developing new products or starting new enterprises. What is your risk tolerance?