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Home » Multimedia » Podcasts » Food Safety Matters » Ep. 45. David Acheson: The Challenges of Communicating Food Safety to Consumers

Food Safety Matters

Food Safety Matters is a podcast for food safety professionals hosted by the Food Safety Magazine editorial team – the leading media brand in food safety for over 20 years. Each episode will feature a conversation with a food safety professional sharing their experiences and insights of the important job of safeguarding the world’s food supply.

New episodes are posted twice a month.

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Ep. 45. David Acheson: The Challenges of Communicating Food Safety to Consumers

Dr. David Acheson, is the founder and CEO of The Acheson Group and brings more than 30 years of medical and food safety research and experience to provide strategic advice as well as recall and crisis management support to food companies and ancillary technology companies on a global basis on all matters relating to food safety and food defense.
 
David graduated from the University of London Medical School and practiced internal medicine and infectious diseases in the United Kingdom until 1987 when he moved to the New England Medical Center and became an Associate Professor at Tufts University in Boston, studying the molecular pathogenesis of foodborne pathogens.
 
Prior to forming The Acheson Group, David served as the Chief Medical Officer at the U.S. Department of Agriculture Food Safety and Inspection Service and then joined the U.S. Food and Drug Administration (FDA) as the Chief Medical Officer at the FDA Center for Food Safety and Applied Nutrition (CFSAN). After serving as the director of CFSAN’s Office of Food Defense, Communication, and Emergency Response, David was appointed as the Assistant and then Associate Commissioner for Foods, which provided him an agency-wide leadership role for all food and feed issues and the responsibility for the development of the 2007 Food Protection Plan, which served as the basis for many of the authorities granted to FDA by the Food Safety Modernization Act.
 
From 2009 to 2013, he was a partner at Leavitt Partners where he managed Leavitt Partners Global Food Safety Solutions. 

David has published extensively and is internationally recognized both for his public health expertise in food safety and his research in infectious diseases. He is a sought-after speaker and regular guest on national news programs. He serves on a variety of boards and food safety advisory groups of several major food manufacturers.

In this episode of Food Safety Matters, we speak to David [32:48] about:

  • The food industry's hesitation about speaking openly about food safety and the science behind it
  • Consumers' lack of trust and understanding when it comes to food science
  • How the media plays a role in shaping consumer attitudes about food safety
  • Scientists and their traditional lack of ability to effectively communicate with consumers 
  • The state of food safety today vs. years/decades ago
  • Why it makes sense that today's food supply is safe despite an increasing number of recalls and outbreaks
  • Balancing science, public health, consumer demand, and marketing messages
  • The top misperceptions that consumers have about food

We also speak with Hilary Thesmar (Food Marketing Institute) and Shelley Feist (The Partnership for Food Safety Education) [12:03] about:

  • The recent 2019 Consumer Food Safety Education Conference
  • How food processors and manufacturers benefit from the conference 
  • How consumer food safety messaging is continuously improving
  • Consumer behavior that goes against standard food safety practices
  • Support from BAC Fighters

Articles by David Acheson in Food Safety Magazine
Why Don't We Learn More from Our Mistakes?
Industry Perspectives of Proposed FSMA Rule on Preventive Controls

News Mentioned in This Episode
USDA FSIS Issues Meat Industry Best Practices for Responding to Customer Complaints [2:34] 
Bumble Bee Tuna Using Blockchain Technology to Trace Fish Origin for Consumers [4:55] 
Strawberries, Spinach, and Kale Top 2019 Dirty Dozen List [8:14]

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01-04-2021
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July 13, 2026
57:18
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Ep. 221. Dr. Alex LeBeau: The Science Behind Food Contaminant Testing

Alex LeBeau, Ph.D., M.P.H., CIH is the owner of Exposure Assessment Consulting LLC in Orlando, Florida, where he offers toxicology, industrial hygiene, risk assessment, and public health consulting services. Over his 13-year career, he has evaluated environmental and occupational exposures and has performed toxicological evaluations of chemicals and biological agents. He has also performed human health risk assessments of contaminated sites using U.S. Environmental Protection Agency (EPA) and state regulatory guidelines and has monitored remediation activities at those sites. To evaluate the exposure impacts on building occupants, he has performed indoor environmental quality assessments, including Legionella and water quality assessments, at healthcare, residential, and industrial facilities.

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July 9, 2026
51:52
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MilliporeSigma: Uncharted Territory—Food Risks, Rapid Responses, and the Race to Adapt

In this bonus episode of Food Safety Matters, we speak to MilliporeSigma food regulatory compliance experts about how regulators, laboratories, and manufacturers are responding to emerging food safety risks in an increasingly complex landscape.

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June 22, 2026
1:08:10
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Ep. 220. Ramirez and Hodgson: What it Takes to Build and Maintain an Effective Food Safety Culture

Miguel Ramirez is a seasoned food manufacturing executive with more than three decades of operational leadership experience in the food industry. He currently serves as Vice President of Operations at Fresca Foods Inc. in Louisville, Colorado, where he has held progressive leadership roles over the past 13 years including Plant Manager, Director of Operations, and his current VP role. Prior to Fresca Foods, Miguel spent over 24 years with Butterball LLC, where he managed more than 12 production lines across a two-shift operation with a workforce of 350 employees.

Madisen Hodgson, M.S. is a food safety and quality assurance professional with nearly a decade of progressive experience spanning food manufacturing, retail bakery, beverage, and airline catering environments. She currently serves as a Quality Assurance Manager for a protein and nutritional bar manufacturer in Denver, Colorado, where she oversees the full food safety management system and leads a multi-shift quality assurance team across multiple production lines.

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June 5, 2026
51:25
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Ep. 219: World Food Safety Day 2026

In this episode of Food Safety Matters, we speak to WHO’s Dr. Elaine Borghi about the new global foodborne disease burden estimates, updates to the methodology, key insights from the data, and the importance of using data to target food safety interventions, aligning with the WFSD theme “From Burden to Solutions—Safe Food Everywhere.”

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May 28, 2026
23:58
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Elanco: Spring and Summer Pest Pressure—Smart Insecticide Strategies for Poultry Producers

Alissa Welsher, Ph.D. is a Senior Consultant at Elanco Poultry Food Safety. Dr. Welsher received her bachelor's degree in biological sciences from the University of Pittsburgh, a master's degree in poultry science, and a Ph.D. in cell and molecular biology from the University of Arkansas. Her area of expertise is in meat and poultry food safety, and she specializes in integrated pest management (IPM). 

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May 26, 2026
1:23:01
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Ep. 218. Dr. Brady Carter: Water Activity, Shelf-Life Validation, and Food Safety Controls

Brady Carter, Ph.D. is the Chief Scientific Officer at Carter Scientific Solutions. He specializes in water activity, moisture sorption, shelf-life stability, plant science, and wheat production and quality. He has 23 years of experience in research and development and previously was a Research Professor at Washington State University focusing on wheat end-use quality. Dr. Carter has pioneered work in using dynamic isotherms to investigate product stability and establish critical water activities for optimal shelf life. He also specializes in shelf-life loss and effective utilization of instrumentation to address product safety and quality issues. Dr. Carter holds a Ph.D. in Crop Science and Food Engineering and an M.S degree in Cereal Chemistry and Crop Science from Washington State University, as well as a B.A. degree in Botany from Weber State University.

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