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Home » Multimedia » Podcasts » Food Safety Matters » Ep. 45. David Acheson: The Challenges of Communicating Food Safety to Consumers

Food Safety Matters

Food Safety Matters is a podcast for food safety professionals hosted by the Food Safety Magazine editorial team – the leading media brand in food safety for over 20 years. Each episode will feature a conversation with a food safety professional sharing their experiences and insights of the important job of safeguarding the world’s food supply.

New episodes are posted twice a month.

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Ep. 45. David Acheson: The Challenges of Communicating Food Safety to Consumers

Dr. David Acheson, is the founder and CEO of The Acheson Group and brings more than 30 years of medical and food safety research and experience to provide strategic advice as well as recall and crisis management support to food companies and ancillary technology companies on a global basis on all matters relating to food safety and food defense.
 
David graduated from the University of London Medical School and practiced internal medicine and infectious diseases in the United Kingdom until 1987 when he moved to the New England Medical Center and became an Associate Professor at Tufts University in Boston, studying the molecular pathogenesis of foodborne pathogens.
 
Prior to forming The Acheson Group, David served as the Chief Medical Officer at the U.S. Department of Agriculture Food Safety and Inspection Service and then joined the U.S. Food and Drug Administration (FDA) as the Chief Medical Officer at the FDA Center for Food Safety and Applied Nutrition (CFSAN). After serving as the director of CFSAN’s Office of Food Defense, Communication, and Emergency Response, David was appointed as the Assistant and then Associate Commissioner for Foods, which provided him an agency-wide leadership role for all food and feed issues and the responsibility for the development of the 2007 Food Protection Plan, which served as the basis for many of the authorities granted to FDA by the Food Safety Modernization Act.
 
From 2009 to 2013, he was a partner at Leavitt Partners where he managed Leavitt Partners Global Food Safety Solutions. 

David has published extensively and is internationally recognized both for his public health expertise in food safety and his research in infectious diseases. He is a sought-after speaker and regular guest on national news programs. He serves on a variety of boards and food safety advisory groups of several major food manufacturers.

In this episode of Food Safety Matters, we speak to David [32:48] about:

  • The food industry's hesitation about speaking openly about food safety and the science behind it
  • Consumers' lack of trust and understanding when it comes to food science
  • How the media plays a role in shaping consumer attitudes about food safety
  • Scientists and their traditional lack of ability to effectively communicate with consumers 
  • The state of food safety today vs. years/decades ago
  • Why it makes sense that today's food supply is safe despite an increasing number of recalls and outbreaks
  • Balancing science, public health, consumer demand, and marketing messages
  • The top misperceptions that consumers have about food

We also speak with Hilary Thesmar (Food Marketing Institute) and Shelley Feist (The Partnership for Food Safety Education) [12:03] about:

  • The recent 2019 Consumer Food Safety Education Conference
  • How food processors and manufacturers benefit from the conference 
  • How consumer food safety messaging is continuously improving
  • Consumer behavior that goes against standard food safety practices
  • Support from BAC Fighters

Articles by David Acheson in Food Safety Magazine
Why Don't We Learn More from Our Mistakes?
Industry Perspectives of Proposed FSMA Rule on Preventive Controls

News Mentioned in This Episode
USDA FSIS Issues Meat Industry Best Practices for Responding to Customer Complaints [2:34] 
Bumble Bee Tuna Using Blockchain Technology to Trace Fish Origin for Consumers [4:55] 
Strawberries, Spinach, and Kale Top 2019 Dirty Dozen List [8:14]

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01-04-2021
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April 29, 2026
30:58
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Apeel Sciences: Helping Growers and Suppliers Build the Future of Food

In this bonus episode of Food Safety Matters, we speak to Jenny Du, Ph.D., Co-Founder of Apeel Sciences, about Apeel—a clean alternative to traditional post-harvest produce coatings and treatments—its transparent approach to disrupting an $11 billion industry.

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April 27, 2026
1:02:56
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Ep. 216. Sandro Tarchini: Driving Global Food Traceability, Authenticity with Blockchain

In this episode of Food Safety Matters, we speak to Sandro Tarchini of the Cardano Foundation, a nonprofit dedicated to advancing the blockchain ecosystem, about the applications for blockchain throughout the food supply chain and how it can improve farm-to-retail traceability and transparency.

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April 10, 2026
1:00:45
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Ep. 215. Stalker and Terada: Aligning Culture, Risk, and Operations at the Food Safety Summit

Suzette Stalker is Director of FSQA Program Compliance at FreshRealm Inc. Formerly, she served as Director of Food Safety, Quality, and Regulatory compliance at Target Corporation. At Target, Suzette was responsible for food safety standards and programs, covering nearly 2,000 stores and more than 60 supply chain facilities. Her work encompassed owned brand supplier manufacturing facilities, product labeling, produce farms, supply chain facilities, retail stores, and managing food recalls. Previously, Suzette led teams to develop and execute comprehensive internal audits of food safety and operational risks across Target. 

Sabrina Terada is the Manager for Food Safety Risk Management and Measurement at Yum! Brands. She is a seasoned professional in food safety and quality assurance with extensive experience at Yum! Brands, where her roles have included Manager of Global Food Safety Risk Management and Measurement and Manager of Global FSQA. In these positions, Sabrina held responsibilities supporting the Food Safety Governance Framework, coaching, and assisting business units with crisis management. 

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March 23, 2026
1:11:49
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Ep. 214. Chris McGarvey: UK/EU Food Regulatory Changes on the Horizon

Chris McGarvey is the Director of the Regulatory and Compliance Team for Walker Morris LLP in the UK. He has more than 25 years of experience working in both the private and public sector, and has a track record of helping clients navigate complex legal challenges in areas of highly regulated economic activity. Chris specializes in food law and led the Food Standards Agency's (FSA's) Legal Team through Brexit, the COVID-19 pandemic, and supply chain challenges associated with the Ukraine conflict. Chris' typical clients are Directors, Senior Managers, and specialists, particularly food scientists, who demand quick, accessible, and accurate advice. His work often has national reach and spans all four nations of the UK.

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March 16, 2026
23:58
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FlexXray: Emerging Technologies for Improving Foreign Material Detection

Kye Luker serves as the Chief Product Officer at FlexXray, where he leads development of the company's innovative X-ray inspection process and technology. With more than two decades of experience in the service, consumer packaged goods (CPG), and food and beverage industries, Kye brings a wealth of knowledge in continuous improvement, quality assurance, and formulations to his role.

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March 9, 2026
1:01:27
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Ep. 213. Richard Stier: Driving Continuous Improvement in Food Safety and Sanitation

Richard (Rick) Stier, M.S. is a consulting food scientist who has helped food processors develop safety, quality, and sanitation programs. He believes in emphasizing the importance of how these programs can help companies increase profits. Rick comes from a family background in food science, with the Institute of Food Technologists (IFT) establishing an award in his mother's name—the Humanitarian Award for Service to the Science of Food in honor of Elizabeth Fleming Stier. Rick holds degrees in food science from Rutgers University and the University of California at Davis. He is also a member of the Editorial Advisory Board of Food Safety Magazine.

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