Food Safety
search
Ask Food Safety AI
cart
facebook twitter linkedin instagram youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Food Safety
  • NEWS
    • Latest News
    • White Papers
  • PRODUCTS
  • TOPICS
    • Contamination Control
    • Food Types
    • Management
    • Process Control
    • Regulatory
    • Sanitation
    • Supply Chain
    • Testing and Analysis
  • PODCAST
  • EXCLUSIVES
    • Food Safety Five Newsreel
    • eBooks
    • FSM Distinguished Service Award
    • Interactive Product Spotlights
    • Videos
  • BUYER'S GUIDE
  • MORE
    • NEWSLETTERS >
      • Archive Issues
      • Subscribe to eNews
    • Store
    • Sponsor Insights
    • ASK FSM AI
  • WEBINARS
  • FOOD SAFETY SUMMIT
  • EMAG
    • eMagazine
    • Archive Issues
    • Editorial Advisory Board
    • Contact
    • Advertise
  • SIGN UP!
ProductsProcess ControlPackaging

BIZTRACKS

Albert Heijn to Become First Chain to Introduce PEF Packaging for Store-Brand Products

By Food Safety Magazine Editorial Team
Avantium and Albert Hejin CEOs

Image provided by Avantium

November 30, 2023

Avantium has announced a collaboration with Albert Heijn, a store chain in the Netherlands that is part of Ahold Delhaize, to make packaging more sustainable.

Avantium's completely plant-based and circular material polyethylene furanoate (PEF) is being used for various forms of packaging for products sold by Albert Heijn. Refresco, the global independent beverage solutions provider for Global, National, and Emerging (GNE) brands and retailers, produces Albert Heijn’s new fruit juice bottle made out of PEF. This will be the first PEF application to be introduced in Albert Heijn stores, once Avantium's commercial plant for PEF is operational. 

Albert Heijn will be the first supermarket chain in the world to introduce PEF packaging for store-brand products. 

Avantium's PEF is a 100 percent plant-based and fully recyclable polymer with a wide range of applications including bottles, packaging, films, and textiles. In addition to its sustainable packaging benefits, Avantium's PEF has superior barrier properties, extending the shelf life of beverages and food. 

Avantium is currently constructing the world's first commercial plant in Delfzijl for five kilotons of furandicarboxylic acid (FDCA), the key building block for PEF, with commercial production expected to start in the second half of 2024. This will allow Avantium to scale PEF production to plants of more than 100 kilotons for large-scale production of FDCA and PEF through technology licensing.  


Avantium: www.avantium.com 

Looking for quick answers on food safety topics?
Try Ask FSM, our new smart AI search tool.
Ask FSM →

KEYWORDS: PEF Refresco

Share This Story

Fsm purple logo 200x200

The Food Safety Magazine editorial team comprises Bailee Henderson, Digital Editor ✉ and Adrienne Blume, M.A., Editorial Director.

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • people holding baby chicks

    Serovar Differences Matter: Utility of Deep Serotyping in Broiler Production and Processing

    This article discusses the significance of Salmonella in...
    Meat/Poultry
    By: Nikki Shariat Ph.D.
  • woman washing hands

    Building a Culture of Hygiene in the Food Processing Plant

    Everyone entering a food processing facility needs to...
    Personal Hygiene/Handwashing
    By: Richard F. Stier, M.S.
  • graphical representation of earth over dirt

    Climate Change and Emerging Risks to Food Safety: Building Climate Resilience

    This article examines the multifaceted threats to food...
    Contamination Control
    By: Maria Cristina Tirado Ph.D., D.V.M. and Shamini Albert Raj M.A.
Manage My Account
  • eMagazine Subscription
  • Subscribe to Newsletters
  • Manage My Preferences
  • Website Registration
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Food Safety Magazine audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Food Safety Magazine or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • The image shows a variety of fresh produce packaged in plastic trays and wrap.
    Sponsored byWaters Corporation

    PFAS-Free Food Packaging by August 2026

  • This image displays a multi-stage water filtration system designed to remove contaminants from drinking water.
    Sponsored byWaterdrop Filter

    The 4.0 ppt Era: Future-Proofing Your Food Supply Chain Against 'Forever Chemicals'

  • The image displays a bottling plant production line, commonly used in the beverage industry for filling and packaging soft drinks.
    Sponsored byBIOIONIX

    Sustainability with ROI: A Beverage Producer Case Study in Water Savings

Popular Stories

RAW FARM-brand raw cheddar cheese product

Multistate E. coli Outbreak Likely Caused by Raw Cheese, but Manufacturer Refuses to Recall

RAW FARM-brand raw cheddar cheese shreds

Amid E. coli Outbreak, Congress Urges FDA to Mandate Raw Cheese Recall

world map made of beans and grains with a person's hand touching the African continent

Researchers Urge Moving Away From ‘Zero-Risk’ Food Safety Mentality, Toward Consideration of Sustainability Trade-Offs

foreign material webinar


Events

March 26, 2026

Continuous Pathogen Control: Enhancing Sanitation and Environmental Monitoring in Food Processing

Live: March 26, 2026, at 2:00 pm EST: This session explores the role of continuous airborne pathogen control technology in supporting sanitation and environmental monitoring programs within food processing environments.

March 31, 2026

Regulatory Risk, Ingredient Safety, and GRAS: What Companies Need to Act on Now

Live: March 31, 2026, at 11:00 am EDT: From this webinar, attendees will recognize patterns in food policy affecting dietary guidelines, UPFs, state legislative actions, and expected GRAS reform.

April 8, 2026

Foreign Material Contamination: Why In-Line Reinspection Isn't Enough

Live: April 8, 2026, at 11:00 am EDT: From this webinar, attendees will learn why reinspecting with in-line equipment is not sufficient when it comes to potential foreign material contamination.

View All

Products

Global Food Safety Microbial Interventions and Molecular Advancements

Global Food Safety Microbial Interventions and Molecular Advancements

See More Products

Related Articles

  • Avantium logo

    Avantium, Plastipak Enter Agreement to Bring Recyclable PEF Polymer to U.S. Food Packaging

    See More
  • Magnolia Bakery logo

    Magnolia Bakery becomes first NYC business to install human-safe far-UVC light to provide continuous in-store sanitation

    See More
  • Walmart storefront

    Walmart to Remove 11 Colorants, 30 Additives From Store-Brand Foods

    See More

Related Products

See More Products
  • 1119053595.jpg

    Food Safety for the 21st Century: Managing HACCP and Food Safety throughout the Global Supply Chain, 2E

  • 1119160553.jpg

    Food Safety: Innovative Analytical Tools for Safety Assessment

  • 1118396308.jpg

    High Throughput Analysis for Food Safety

See More Products

Events

View AllSubmit An Event
  • June 26, 2025

    How to Design and Conduct Challenge Studies for Safer Products and Longer Shelf Life

    On Demand: During this webinar, attendees will learn how to conduct challenge studies for microbial spoilage and pathogen growth, including the common challenges encountered, laboratory selection, and use of predictive models.
  • November 20, 2025

    New U.S. Additive Bans: How to Prepare and Protect Your Brand

    On Demand: From this webinar, attendees will learn the impact of ingredient restrictions on product development, sourcing, labeling, and market access.
View AllSubmit An Event

Related Directories

  • FoodChain ID

    Our mission is to make it easier to keep the food supply chain safe, compliant and transparent. We serve 30,000+ customers in over 100 countries. We offer five key service areas: Regulatory Compliance, Product Development Solutions, Food Safety Solutions, Product Certifications, Testing Solutions
×

Never miss the latest news and trends driving the food safety industry

Newsletters | Website | eMagazine

JOIN TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing