Avantium has announced a collaboration with Albert Heijn, a store chain in the Netherlands that is part of Ahold Delhaize, to make packaging more sustainable.
Avantium's completely plant-based and circular material polyethylene furanoate (PEF) is being used for various forms of packaging for products sold by Albert Heijn. Refresco, the global independent beverage solutions provider for Global, National, and Emerging (GNE) brands and retailers, produces Albert Heijn’s new fruit juice bottle made out of PEF. This will be the first PEF application to be introduced in Albert Heijn stores, once Avantium's commercial plant for PEF is operational.