Food companies are struggling with recall execution and communication, stemming from a patchwork of regulations. Three key issues confront industry due to this fragmentation of the recall system. The path to more effective recalls, in simple terms, is to standardize and streamline the existing system and utilize modern technology to circulate pertinent information.

Interactive QR codes, when linked with Blue Bite’s connected products platform, can help brands reduce waste and manage recalls by making food products easier to track and trace.