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The bill would establish a clear regulatory framework for food and beverages containing CBD to protect consumers and eliminate bad actors and dangerous products in the market.
The restaurant industry is perpetually brainstorming new methods and novel items to disrupt and innovate their highly competitive landscape so they may create unique cuisine opportunities and potential new markets for experiential dining occasions.
The FDA recently held a hearing designed to include information and views related to the safety of cannabis edibles and beverages—with a strong emphasis on cannabidiol (CBD) ingredients—as well as to solicit input relevant to the agency's regulatory strategy for existing products.
While more U.S. states continually pass recreational and medical cannabis legislation, opening the door to use of cannabis for personal and health-related reasons, from a national perspective, regulatory authorities lack a centralized, cohesive structure.
The Farm Bill's recent passing gives a green light for products to include hemp extracts. The legalization of hemp couldn’t come at a better time, as functional beverages—especially those deriving their benefits from plant sources—are rising in popularity.
CBD holds massive potential across every area of food and beverages. According to The Brightfield Group, the U.S. hemp-derived CBD market could hit $22 billion by 2022.
When "The Alice B. Toklas Cook Book" was first published in 1954, it included a recipe for "Haschich Fudge," made with black pepper, nutmeg, cinnamon, coriander, dates, figs, almonds, peanuts, sugar, butter and "a bunch of canibus sativa (sic)."
Many members of the traditional food and beverage industry—in both manufacturing and from the supply chain—have been reluctant to enter the market due to incongruences related to federal vs. state legal status, the unfamiliarity of the territory, restrictive banking options for legal cannabis businesses, limits imposed on advertising and social media, and other hurdles.