Technology to Help Deliver Food Supply Chain Safety
When it comes to having an awareness of what’s in the food we eat, today’s health-conscious consumers are more aware and informed than ever. From clean labels and fewer ingredients to gluten-free, chemical-free, and organic options, consumers have become much more discriminating about food quality, and of course, the safety of the food they eat.
In recent years, the concept of food supply chain traceability has become not just a way to help food producers and retailers ensure food safety, but is also a differentiator for businesses seeking to give consumers full transparency about where their food comes from.